About Soulipie:
Soulipie is a safe, inclusive, and empowering dating app designed specifically for the LGBTQ+ community. Unlike traditional dating platforms, Soulipie focuses on creating meaningful connections whether it’s building long lasting friendships, exploring romantic relationships, or simply finding like minded individuals to share experiences with. The app places a strong emphasis on privacy, trust, and inclusivity, ensuring that every user feels respected and valued regardless of their identity. With its modern design, smooth user experience, and community-first approach, Soulipie is more than just a dating app it’s a digital space where people can connect, belong, and thrive.
Overview:
- Built a platform for LGBTQ+ dating with inclusive features and strong privacy safeguards.
- Emphasis on genuine connections not just swiping, but matching based on shared values, interests, and experiences.
- Desired user experience: people feel seen, safe, and free to express themselves.
Challenge:
- Trust & Safety: Since it’s an LGBTQ+ app, ensuring privacy, authenticity, and user verification is crucial.
- Meaningful Matching: Beyond basic profiles, there needed to be algorithmic matching that takes into account values, interests, identities.
- User Retention & Engagement: More than just creating accounts; the goal is for users to stay, interact, and feel part of a community.
Solution And Results:
User Profile Design & Security Measures:
Soulipie implemented robust verification tools, encryption, and clear privacy policies so users feel their information is safe. Google Play
Advanced Matchmaking Algorithm:
Developed matching logic based not only on location and age, but also on identity, preferred pronouns, interests, values. This helps meaningful connection.
Community & Content-led Engagement:
Added in-app features (such as interest groups, chat features, possibly events) that encourage users to interact beyond matching.
Outcome:
Soulipie has gained positive traction:
Low churn because users stay longer when the experience is respectful, inclusive, and feels personal.
Users highlight that the app gives a sense of belonging and safety.
Growing user downloads. Google Play
